Erika Salgado Guerra
Chief Marketing Officer at PharmaCann
Chicago, US
“Fernanda and Leo’s passion for branding is contagious. They play an active role in advocating for brand strategy, brand architecture and business. Fernanda is relentless when it comes to ensuring we make choices in order to find a meaningful and single minded brand purpose. Leo is someone I always count on to work through business challenges in such competitive and complex market. From a fast turnaround to a deep and longer process, they have adapted to our needs and shaped the future of various cannabis brands in the US market. We feel as if they are part of our marketing team.”
Marina Lima
Head of Marketing at Isdin
Brazil
“Fê and Leo bring a very complete view of branding through their experiences in multiple companies and also in agencies. With a lot of sensitivity, knowledge, and strategic vision, they helped us to build a solid diagnosis and the articulation of the brand positioning in a deep, but at the same time extremely simple way.”
Felipe Zorzi
Partner at GDM agency and Intuos Lab
Brazil
“Inside Out has an enormous sensitivity to capturing the essence of the brand and, with a very structured method, translating it into a strategic plan that enables truly consistent communication work. I would recommend them with my eyes closed.”
Renato Sapiro
Brazil
“We hired Inside Out Brand Strategy to work on our brand repositioning at a critical time for our company. The work done has been simply fundamental to our growth, and for that reason we strongly recommend them.”
